Episode Details
| Title | Ep 14 - Antonio García Martínez from Spindl |
|---|---|
| Date | 7/9/2024 |
| Podcast | Decentralised.co ↗ |
Key Insights
Bullish:
- 🟢 $SPINDLE - Discussing the potential of Spindle's analytics, audience segmentation, and protocol approach.
- “I think what you're gonna start seeing... You're going to start seeing discovery feed.” - Antonio (0:00)
- “I think the miracle that's left is the last piece of the flywheel, which is, okay, I can segment my users. I know what they're doing. I know their value. Like, I all the measurement problems have been solved.” - Antonio (0:00)
- “So the first magic trick we did was solve the attribution problem.” - Antonio (0:00)
- “We built a lot of analytics. We built a lot of what's called audience segmentation, basically saying, oh, I want users who spent $1,000 in my protocol and also did some other stuff.” - Antonio (0:00)
- “We basically we built all the web 2 measurement, analytics attribution stuff. Worked pretty well, satisfied customers. Great.” - Antonio (0:00)
- “We built a referral product that kind of worked that way.” - Antonio (0:00)
- “Part of what we're doing with Spindle is a protocol approach to this.” - Antonio (0:00)🔒
- “So that flywheel that I just described to you... is the spindle protocol, basically.” - Antonio (0:00)🔒
- “And a way to do that in a fairly media agnostic different publishers will be able to plug into this, different protocols.” - Antonio (0:00)🔒
- “So in many ways, it is rebuilding, frankly. If you zoom out enough and draw 4 or 5 boxes describing the relationship I just said, it looks a lot actually like the web 2 ad tech stack.” - Antonio (0:00)🔒
- “But in its tech implementations, it's completely different in every way.” - Antonio (0:00)🔒
- 🟢 $GMX - 🔒
- 🟢 $FORECASTER - 🔒
- 🟢 $COINBASE - 🔒
- 🟢 $COLLABLAND - 🔒
- 🟢 $PHANTOM - 🔒
- 🟢 $BRANCH METRICS - 🔒
- 🟢 $PRIVY - 🔒
- 🟢 $DYNAMIC - 🔒
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